Sep 1 – 30, 2026
107 customers
Home appliance brand, New York
$13.4K spend2.4K clicks$5.61 CPC
Turn Google searches into booked jobs.
I'm Razia Bano, a certified Google Ads specialist for local service businesses. I find where your budget is leaking, fix it, and track every call and lead back to the keyword that paid for it.
$50K+Google Ads spend managed
2.5+ yearsRunning Google Ads
CertifiedGoogle Ads
107 customersHome appliance brand, New York, Sep 2026
$813KConversion value from $49.2K, home service business, Aug–Oct 2026
Brands I've run Google Ads for
PantheraJohn Moore PlumbersRoto-Rooter
You're paying for clicks. You need calls.
Most local service accounts I audit are losing money in the same four places. Every leak is a job going to the competitor down the road.
Where the money leaks
How I fix it
Ads show for the wrong searchesDIY searchers, job seekers and towns you don't serve eat your budget.
High-intent keywords, strict negativesYour ads only show to people in your area who need the job done.
Calls and forms aren't trackedGoogle optimizes for cheap clicks because it can't see your real customers.
Every call and lead trackedGoogle learns who actually books, and you see your true cost per lead.
One campaign for every serviceRepairs, installs and maintenance fight for the same small budget.
A campaign for each service and areaSeparate budgets and ads, so each one can win on its own.
Budget gone by noonOr spent at 2 a.m. when nobody can answer the phone.
Ads scheduled around your businessSpend goes to the hours you can actually take the call.
Real numbers from real Google Ads accounts
Straight from the dashboard, with the date range on every one. Tap a screenshot to see it full size.
14 days
15.63x
ROAS, e-commerce brand
$8.35K spend38.3K clicks$18.37 per conversion
Built on a clean product feed, accurate tracking and a smarter campaign structure, not a bigger budget.
Aug 3 – Oct 2, 2026
$813K
Conversion value, home service business
$49.2K spend2.74K conversions16.5x return
Hear it from me
A quick introduction to how I work and what I can do for your business.
Get my free Google Ads auditGoogle Ads, done properly from search to sale
One specialist handling your campaigns, your tracking and your reporting, so nothing falls through the cracks.
Google Ads management
Search campaigns built around how your customers actually search: by service, by urgency and by location.
- High-intent keyword research and negative keyword lists
- A campaign for each service and service area
- Ad copy written to make the phone ring
- Bidding focused on leads, not clicks
- Weekly optimization and a clear monthly report
Conversion tracking setup and fixes
If you can't see which keyword brought in a call, you're guessing. I set up call, form and click-to-call tracking with GA4 and Google Tag Manager, so every number is real.
Google Local Services Ads
Show up at the very top of Google with the Google Guaranteed badge, and pay per lead instead of per click.
How we work together
Step 1
Free audit
I review your account, or your market if you're starting fresh, and show you exactly where money is being lost.
Step 2
Clear plan
Services to push, areas to target and a realistic budget, agreed before anything goes live.
Step 3
Launch with tracking
Campaigns, ads and conversion tracking set up properly from day one, in an account you own.
Step 4
Optimize and grow
Weekly improvements, a simple monthly report and a direct line to me whenever you need it.
Razia BanoGoogle Ads Specialist
I treat your ad budget like it's my own money.
I've spent the last 2.5+ years inside Google Ads accounts, managing Search, Performance Max and Shopping campaigns with more than $50,000 in ad spend for home service, local service and e-commerce businesses.
Today I focus on local service businesses, because that's where good Google Ads change everything. One extra booked job a day changes your whole month.
When you work with me, you talk to me directly, not an account manager passing messages along. I explain everything in plain English, and you always own your ad account and your data.
Connect with me on LinkedInGoogle Ads certified
Official Google Ads certifications, issued by Google.
AI-Powered Performance Ads Certification
AI-Powered Shopping Ads Certification
Why business owners work with me
What you can expect from the first call to your first month of results.
Get my free Google Ads auditWhat clients say
Business owners I've run Google Ads for.
T
Teresa
★★★★★
Before Razia took over our Google Ads, we were spending every month and getting very few calls. She went through the account, removed the searches that were wasting our money and set up proper call tracking.
Within a few weeks the calls picked up, and they were people who actually needed our services. She keeps us updated, explains things in plain words and treats our budget with real care. I would recommend her to any service business.
C
House cleaning business owner
★★★★★
Razia set up our Google Ads from scratch and we started getting booking requests within the first two weeks.
What I really like is how easy she is to work with. She replies fast, sends simple reports, and always tells us honestly what's working and what isn't.
If you run a cleaning business and want more bookings, she's the one to talk to.
Questions business owners ask me
Don't see yours? Ask it in the form below.
How soon will I see results?
Most accounts start getting leads in the first 1–2 weeks. Google needs about 3–6 weeks of data to optimize properly, and that's when cost per lead usually starts coming down.
What budget do I need?
It depends on your service, your area and your competition. After the free audit I'll recommend a realistic starting budget, so you're not guessing.
Can you fix my existing Google Ads account?
Yes. I can take over and fix an existing account, or build a new one from scratch. Either way, the account stays in your name.
Will I know what's happening with my money?
Yes. You get a simple monthly report with spend, calls, leads and cost per lead, plus what I'm changing next.
Do you lock me into a long contract?
Ask me on the audit call and I'll explain exactly how I work, in writing, before you commit to anything.
Find out where your ad budget is leaking. Free.
Tell me about your business. I'll personally review your Google Ads account and reply within 24 hours with the biggest leaks I find and how to fix them. No cost, no obligation.
- Emailinfo@raziabano.com
- LinkedInRazia Bano